1. Personal data we collect and why we need it

At Maple Publishers, we care about your privacy. We are committed to maintaining the trust and confidence of visitors to our website. In particular, we want you to know that any information collected by Maple Publishers is for our own records alone and will not be shared with any third party. We do not sell, rent or trade email lists with other companies and businesses for any purpose.

Our Privacy Policy is intended to describe to you how and what data we collect, and how and why we use your personal data. It also describes options we provide for you to access, update, or otherwise take control of your personal data that we possess.

Below you will find detailed information on when and why we collect your personal information, how we use it, the limited conditions under which we may disclose it to others, and how we keep it secure.

2. Types of data we collect: Customer Data

When you purchase something from Maple Publishers, your name, address, email, and contact number will be stored in our e-commerce system. Without this data, we would not be able to supply you with your purchase. Please be assured that we do not share your personal details with any other company without your consent, although your name, address and, on occasion, telephone number will be visible to the postal service that we use on the package label, for obvious reasons.

Telephone numbers are collected only to help delivery drivers on those occasions where they cannot find your house or if we have a query on your order. We record your email address so that we can update you on the progress of your order, and so that we can send you our regular newsletter and other mailings. (See “Types of data we collect: Mailing List” below.)

Payment information (for example credit card numbers) is handled solely by our payment gateway provider, Stripe. We do not collect or store your payment data.

3. Types of data we collect: Google Analytics

When someone visits this website, we use Google’s Analytics service to collect standard internet log information and details of visitor behaviour patterns. We do this to find out things such as the number of visitors to the various parts of the site, what devices they are using, and what country they are from. This information is only processed in a way which does not identify anyone.

We do not make and do not allow Google to make, any attempt to find out the identities of those visiting our website. We not only abide by this Privacy Policy, but comply with all applicable laws, policies, and regulations relating to the collection of information by visitors.

4. Cookies and similar technologies

Cookies and similar technologies on our website allow us to track your browsing behaviour, links clicked, items purchased, your device type, and to collect various data, including analytics, about how you use and interact with our website.

This allows us to provide you with more relevant product offerings, a better experience on our sites and mobile applications, and to collect, analyse and improve the performance of our services. For additional information, and to learn how to manage the technologies we utilise, please visit our Cookie Policy.

5. Types of data we collect: Mailing List

We publish a regular email newsletter, which is sent via our company email account. From time to time we also send other notices to the same mailing list.

People may become subscribers to the mailing list by a number of channels: a request via our website, by manually signing up to the mailing list (for example, at a conference), or by submitting their name and email address during the purchase process.

Customers may choose to opt out of the mailing list by unticking the relevant box during the purchase process. Subscribers to the mailing list may also unsubscribe at any time by following the link at the bottom of every mailing. This process complies with Recital 47 of the EU General Data Protection Regulation and with the e-Privacy Directive as direct marketing is a “legitimate interest” of the data controller.

We do not sell, rent or trade email lists with other organisations and businesses.

6. Types of data we collect: Facebook Advertising

We also advertise on Facebook (and its affiliates, including Instagram), using some different targeting methods. For most Facebook activity, Facebook is the data controller (as defined in the General Data Protection Regulation) and handles personal data as described in its data and privacy policy. This includes such data as is collected by the Facebook pixel installed on this website. It is possible to “opt out” of the collection of this data by using the privacy mode of your web browser.

Facebook’s pixel collects the following data:

http headers – Anything present in HTTP headers. HTTP headers is a standard web protocol sent by default between any browser request and any server on the Internet. HTTP headers include IP addresses, information about the web browser, page location, document, referrer and user agent.
Pixel-specific data – This includes the pixel ID and Facebook cookie.

This process complies with Recital 47 of the EU General Data Protection Regulation and with the e-Privacy Directive as direct marketing is a legitimate interest of the data controller.

We use data collected in this way to monitor the success of our Facebook advertising.

We do not currently use Facebook’s ‘Custom Audiences’ feature.

7. Access to your personal information

You are entitled to view, amend, or delete the personal information that we hold. Email your request to our data protection officer at privacy@maplepublishers.com