Do you have an aim to see yourself as a successful writer? Even if you choose to self publishing a book instead of knocking at the doors of prolific publishers whether in the UK or elsewhere, you have to work hard to create your brand reputation as a budding writer. Here social media will play a significant role despite blogging and other active online promotional activities including omnichannel marketing, influencer marketing, SEO, SMO, PPC and so on.
Here, take a brief tour to understand how to build your brand when self-publishing a book—
Create social media accounts
Businesses from small to large are immensely benefited by social media optimisation solutions. as a new writer, when you see optimum branding then by creating a couple of social media accounts, you can strategically post the posters of the book covers front and back designed by a professional book cover designer.
You can also ask the book illustrators UK to create a nice trailer of you book that you can launch on your Facebook or YouTube channel on a given date to create more hype.
Enhance brand recognition
When you are investing your hard-earned money on the social media optimization, it is expected that the posts are created and posted accurately that can attract more traffic.
Enhance your brand recognition by using excellent social media marketing. Within a short span of time, you can probably excel your online business with the social media optimization done by the prolific agency. This is a great place to announce what’s new in the box for the target audience. By researching the demography, age, sex etc, the target audience is located and the whole campaign is strategized.
Reduce the marketing costs
By adopting social media optimization, you can save more for marketing purposes. According to many self-publishing writers, SMO is a much more affordable option to promote business or for flashing any news or announcement. You can reduce the cost of marketing and promotions by opting for search engine marketing.
Offer giveaways with the first fifty purchases of your book. Even if you are opting for eBook conversion, let the readers read the first couple of pages for free as samples. Many of them will be motivated to buy the eBook versions of the new book after that.
Generate more revenues with successful branding with strategic social media optimisation. Connect with influencer marketers as well to reach out to more target audiences.